Lauren Lisa couldn’t ask for a better location.

Her Ripon Fun Factory finally opened in late July – this new downtown business was initially scheduled to open in the spring prior to the COVID-19 pandemic – and is located at 114 W. Main St., nestled between Pizza Plus and the recently opened Ice Cream Emporium.

“We really wanted this place when it became available back in November,” said Lisa, who is also the owner of the House of Cars, which happens to be the other toy and hobby store in town specializing in diecast cars at 467 N. Wilma Ave. Suite #10.

The Fun Factory features 2,000 square feet of toys and games along with a retail environment where kids can not only play but purchase the items.

“My husband (C.J.) and I grew up with Toys ‘R’ Us,” said Lisa of the once beloved toy giant. “That’s something we enjoyed but our kids were not able to experience. We’re really opening this store for our kids.”

The Fun Factory will provide them with that and more.

Besides the full line of all the manufacturer toys catering to kids and collectors alike, the new business is in the space formerly occupied by Mello Realty, and features the Arcade Dungeon with several standup arcade consoles with some 3,600 available games and a few flat screen televisions hooked up to video-gaming systems.

The private party room won’t be available as of yet for health safety reasons.

“Our retail space will be open and there will be limited arcade use,” said Lisa in her social media post.

VINCE REMBULAT/209 Business Journal
The graphics at the Fun Factory is the work of airbrush artist Artes Luna.

Opening day featured special guest Johnny Jimenez, who is the resident toy expert from television’s Pawn Stars. He’s also the owner of Toy Shack in Las Vegas.

“There’s no one more knowledgeable about the toy industry than Johnny,” said Lisa, who also scheduled a guest from the Disney Plus series The Mandalorian – a mural of the Star Wars character is featured in the hallway of the Ripon Fun Factory – for next month.

For more information including hours of operation, call (209) 718-1234 or log on to www.riponfunfactory.com.